Consumers Desiring A Better World Have Already

Effectively, Change Is Almost Impossible Without Industry-wide Collaboration, Cooperation And Consensus.

There Is A Growing Awareness Among Brands That In Order To Participate In Conversations That Are Taking Place Across Social Networks, They Must Join These Discussions On The Basis Of Something That Is Meaningful To Their Customers.

Business Practices And How We Treat The Planet Are Also In Desperate Need Of Re-humanization.

Everyone Living Under The Social Contract We Call Democracy Has A Duty To Act Responsibly, To Obey The Laws, And To Abandon Certain Types Of Self-interested Behaviors That Conflict With The General Good.

The Future Of Profit Is Purpose.