Books Are Messengers Of Freedom. They Can

We Suffer Primarily Not From Our Vices Or Our Weaknesses, But From Our Illusions. We Are Haunted, Not By Reality, But By Those Images We Have Put In Their Place.

Historians Will Not Fail To Note That A People Who Could Spend $300 Billion On Defense Refused To Spend A Tiny Fraction Of That Total To Keep Their Libraries Open In The Evening.

Beware Of Charisma . . . Representative Men; Was Ralph Waldo Emerson's 1850 Phrase For The Great Men In A Democracy . . . Is There Some Common Quality Among These Representative Men Who Have Been Most Successful As Our Leaders? I Call It The Need To Be Authentic-or, As Our Dictionaries Tell Us, Conforming To Fact And Therefore Worthy Of Trust, Reliance Or Belief. While The Charismatic Has An Uncanny Outside Source Of Strength, The Authentic Is Strong Because He Is What He Seems To Be.

An Image Is Not Simply A Trademark, A Design, A Slogan Or An Easily Remembered Picture. It Is A Studiously Crafted Personality Profile Of An Individual, Institution, Corporation, Product Or Service.

The Mind Is A Vagrant Thing ... Thinking Is Not Analogous To A Person Working In A Laboratory Who Invents Something On Company Time. Answering Criticism That The Book For Which He Won A Pulitzer Prize Was Written In The Years He Had Been Employed At The Smithsonian. He Specified That Did Not Write On The Premises There, But Only At Home Outside Of Working Hours.