Advertising Is The Life Of Trade.

There Is No Substitute For A Militant Freedom.

One Of The Greatest Favors That Can Be Bestowed Upon The American People Is Economy In Government.

It Is Not In Violence And Crime That Our Greatest Danger Lies. These Evils Are So Perfectly Apparent That They Very Quickly Arouse The Moral Power Of The People For Their Suppression. A Far More Serious Danger Lurks In The Shirking Of Those Responsibilities Of Citizenship, Where The Evil May Not Be So Noticeable But Is More Insidious And Likely To Be More Devastating.

Do The Day's Work. If It Be To Protect The Rights Of The Weak, Whoever Objects, Do It. If It Be To Help A Powerful Corporation Better To Serve The People, Whatever The Opposition, Do That. Expect To Be Called A Stand-patter, But Don't Be A Stand-patter. Expect To Be Called A Demagogue, But Don't Be A Demagogue. Don't Hesitate To Be As Revolutionary As Science. Don't Hesitate To Be As Reactionary As The Multiplication Table. Don't Expect To Build Up The Weak By Pulling Down The Strong. Don't Hurry To Legislate. Give Administration A Chance To Catch Up With Legislation.

There's More, Much More, To Christmas Than Candlelight And Cheer; It's The Spirit Of Sweet Friendship That Brightens All Year. It's Thoughtfulness And Kindness, It's Hope Reborn Again, For Peace, For Understanding, And For Goodwill To Men!