A Start Up Is An Institution Designed

The Biggest Start-up Successes - From Henry Ford To Bill Gates To Mark Zuckerberg - Were Pioneered By People From Solidly Middle-class Backgrounds. These Founders Were Not Wealthy When They Began. They Were Hungry For Success, But Knew They Had A Solid Support System To Fall Back On If They Failed.

Using The Lean Startup Approach, Companies Can Create Order Not Chaos By Providing Tools To Test A Vision Continuously.

Start-up Success Is Not A Consequence Of Good Genes Or Being In The Right Place At The Right Time. Success Can Be Engineered By Following The Right Process, Which Means It Can Be Learned, Which Means It Can Be Taught.

What Differentiates The Success Stories From The Failures Is That The Successful Entrepreneurs Had The Foresight, The Ability, And The Tools To Discover Which Parts Of Their Plans Were Working Brilliantly And Which Were Misguided, And Adapt Their Strategies Accordingly.

The Only Way To Win Is To Learn Faster Than Anyone Else.